Reach your target audience

Social Media Marketing

Social Media is the number one activity on the internet and is a great way to reach and connect with potential customers. Depending on your type of business, you’ll be able to find your customers on social media websites such as;

  • Facebook
  • Twitter
  • Instagram
  • LinkedIn
  • YouTube

Once you know where your customers are then it’s time to let them know who you are and grow a loyal following.

What is social media marketing?

People use social media on a daily basis and there is a great opportunity to position your business in front of them. Social media marketing is a professional way to create brand awareness, open a line of communication, and advertise your products and services.

Social media marketing isn’t just sell sell sell! You have to share quality engaging content and useful information that’s native to the social media channel.

As your social media following grows you can start to drive traffic to your website. Your website is your main hub of information and where you can sell your products and services.

If you’re driving customers to your website from social media, you need to make sure that your website looks good and is mobile-friendly as the majority of users will be on a mobile device.

Social Media Marketing Packages

To get you started, we’ve created three SEO packages that are effective and personalised with clear monthly reporting and guidance.

Social Media Marketing packages 

check Increase brand awareness

check Engage with your potential customers

check Targeted advertising

check Save time and concentrate on your business

check Affordable social media marketing packages

Should I invest in social media marketing?

Social media marketing is an intelligent investment because you’re directly engaging with your customers. People use social media to interact with brands, share experiences, reviews, and as a means of communication.

If you’re not on social media then you’re business will be viewed as “behind the times”. What’s more important is that your customers will be using social media and you’ll be missing a fantastic opportunity.

Social media marketing can reach people who haven’t discovered your business yet by using advertising to target your ideal customer. Adverts can target people based on the following…

  • Age
  • Gender
  • Location
  • Interests
  • Behaviours

By using these demographics you can advertise to your target audience and maximise your advertising spend.

But I can do social media marketing myself

Social media marketing is a fun activity, but it’s also a very time consuming activity to do properly. You need to create, find and share quality content consistently, whilst posting at the correct times and analysing results. Your time can be better spent on other areas of your business to keep it running smoothly and maximise your time.

The key aspect of social media marketing is forward planning and consistency. It is possible to send a single post to multiple social media networks, but this can have a negative effect. Users can become annoyed by inconsistent formats and you could miss out on specific features such as linking to your website.

What is the social media marketing process?

Social media marketing begins with a discussion about your goals and what your ideal customer looks like. Next we will conduct a social media audit of your social profiles and competitors’ profiles.

From the audit we can create a social media marketing strategy and optimise the key social media profiles.

We can offer the following social media marketing services:

  • Full social media channel management
  • Campaign management
  • Advertising
  • Consulting and reporting

Want to know more about our social media marketing services and how it can benefit your business? 

Social Media Marketing packages