Leading the way in hair and beauty
The Leading Edge is an award-winning chain of hair and beauty salons, based in Greater Manchester. They offer a full range of treatments including hair, nails, waxing, tanning and male grooming, in their spacious and relaxing salons and needed a local digital marketing agency to help grow the business.
What We Delivered
The Leading Edge is well established in Hyde and has recently opened their second salon in Stockport. Due to expansion, they needed a new website to reflect their new direction, locations and services, so approached Mechanised for a solution.
Their old website was built using an off-the-shelf template and was difficult for customers to navigate. The new website needed to have a clear user journey and have separate Group, Hyde Salon and Stockport Salon sections, allowing the addition of new salon locations in the future.
The new website is built on Craft CMS, allowing the client to update their website quickly and easily, with new offers, services, staff and news articles. The website is split between Groups, Hyde Salon and Stockport Salon, allowing visitors to quickly find their local salon and the services it offers.
What The Leading Edge Said
“Strongly recommend them for their value for money and expertise in an industry where there are many pretenders. Mechanised challenged our thoughts and views and offered different solutions which worked really well. The aftercare has also been amazing, always returning calls and helping to resolve any problems that arose. Before we commissioned Mechanised we met with 5 other providers and Mechanised were the best prepared whilst they also followed up our meeting points in the agreed time, unlike others. Their fees were not the cheapest but I can say that having chosen them they have delivered excellent value for money.”
Alan Havery – Owner, The Leading Edge